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BA (Hons) Event Management and Finance

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Codes:

College C58

UCAS NN84

Course Length:

3 years (4 years with work placement) Full Time

Entry Requirements and Fees

2020/21 UK fee: £9,250

2020/21 International fee: £13,500

For further details about fees, please see our Tuition Fee page.

Typical Offer (individual offers may vary):

Tariff points: 96 - 112

A Levels: BBC - CCC

BTEC: DMM - MMM

GCSEs: English language and mathematics at grade C or better

International Baccalaureate: 28 points

Access to HE Diploma to HE Diploma: Pass with at least 15 credits at Merit

IELTS 6.0 overall with no element lower than 5.5

Student view

Carly Smith
I knew selecting Chichester was right for me as soon as I attended an open day. The lecturers have all worked in industry and provided us with first-hand knowledge. You also get to know them very well, I wasn’t just a number. Running my own event in the third year gave me valuable hands on experience. My course also gave me a huge number of transferable skills that I have now been able to use in a marketing and events environment.

Course content

The programme strikes a balance between the academic context for events, and an appreciation of the applied operational elements of event management. There is an ‘applied’ approach to learning and teaching, via direct engagement with the event industry. In doing so, the programme takes advantage of the enviable opportunities presented by the scale, wealth and diversity of events in the local and regional area including the Chichester Festivities, Arundel Festival, Goodwood Festival of Speed and Revival.

Specific elements of the teaching programme are delivered by event management professionals. A parallel event volunteering programme, run in conjunction with local event providers, also provides students with an opportunity to gain first-hand experience of event management. We offer a supportive learning environment and we take great pride in the quality of support that we provide to you. Emphasis is given to smaller group sessions, and modules are designed to be active and experiential so that the skills and knowledge you develop can be implemented in a realistic setting.

The first year of the programme shares much in common with other business and management programmes, and is designed to provide a solid underpinning in business-based subjects. During the second and final years of the programme, you will be able to demonstrate your acquired knowledge and skills through the conceptual planning, design and implementation of two major events.

Our facilities

Like all business related degree students, you will be studying on our Bognor Regis campus. Your classroom time will be spent in up to date seminar rooms with touch screen electronic white boards and high speed wifi, housed in what was a terrace of three elegant Georgian mansions – a building now known as ‘The Dome’. Some of your lectures will also take place in our cutting-edge Tech Park which has access to brand new equipment, machines and studios. Our current students love the learning environment, the camaraderie, and the fact that tutors know them by name so they are more than just a face in the crowd.

For studying outside of classroom meetings we have a brand new library housing the latest books, journals and online resources, an IT centre, and a student zone complete with barrista coffee and snacks. There is a small a gym on campus, and halls of residence with wifi facilities. The Tech Park, The Dome, library, residences and Students’ Union building are all located on a beautifully maintained, green and leafy, level campus. If that’s not quite enough to stimulate your intellect, we are just a short level walk from the beach and, for the more energetic, within cycling distance of the South Downs National Park – brilliant for creativity and inspiration.

Further Students’ Union and sports facilities are available at our Chichester campus and there is a regular subsidised bus service between the two campuses.

Where this can take you

We understand the importance of ensuring that you have the knowledge, skills and experience to compete successfully in today’s challenging job market. Our students have gone on to work or training in a variety industries including:

  • Events Co-Ordinator
  • Technical Assistant
  • Events and External Fundraising Manager
  • Administrator
  • Event Manager
  • Marketing Specialist
  • Personal Assistant
  • Marketing Executive
  • Account Executive

Postgraduate Pathways

The Business School also has a diverse and exciting range of full and part time postgraduate programmes including:

  • Business Intelligence
  • Digital Marketing
  • Data Science & Analytics
  • Leadership & Management
  • MBA
  • PGCE
  • PHD Research

*Alumni receive 15% discount on postgraduate fees

 

Work placements

The degree was designed in consultation with event and hospitality professionals to ensure that you gain the relevant skills and experience required to work within this glamorous but growing and dynamic sector of the service economy.

You’ll have the option to undertake a professional placement by completing a one-year internship in year three. Following this placement, you’ll return to university to complete your final year.

Students have found placements in the international financial and hospitality sectors including:

  •  Normura Investment bank
  •  Shangri-La Hotel
  •  MCI Innovative Communications
  •  Grange Hotel St Pauls
  •  Caistor Hall Hotel
  •  Best Parties Ever
  •  Concerto Group
  •  Rugby Players Association
  •  Christs Hospital
  •  Goodwood

Here is what our students say about their placement experience:

ELIZABETH PERRY 

ABIGAIL MILES 

REBECCA BARTON

Indicative modules

Year 1:

Accounting Skills

This module aims to provide students with the fundamental accounting concepts, skills and techniques to enable the collection and recording of data and transactions for the preparation of accounting statements and management accounts. It will concentrate, primarily, on requirements for the internal use of single entities.

Enterprise Awareness

This module aims to provide participants with a practical introduction to thinking critically about the commercial realities underpinning organisations and how structured thinking and analysis can enable the development of an ‘enterprising mindset’ that can support informed, persuasive decision-making. The interplay between decisions around an organisation’s operations, sales, marketing and finance is explored through developing an understanding of business models. A primary module focus is about understanding how value is created (in particular the revenue streams and cost structures that underpin value creation) and then being able to develop and present business proposals and solutions clearly and concisely using ‘business language’. This requires a level of financial literacy, and a key learning outcome will focus on enabling students to construct, present and interpret financial information to support decision making.

Due to the nature of the module covering different areas of the business, this means that individual participants will have different experience through their previous studies and/or work experience. This provides the opportunity for students to ‘pool’ their experiences together and develop a wider understanding of the different types of decisions business make, but also how decisions in one business area affects others.

For students to get the most out of this experience, the tutor will support students in developing individual skills gaps and abilities to work in teams. Students will also be required to take responsibility for their own continuous learning.

Entrepreneurial Mindset

This module aims to deepen student’s knowledge through applying an ‘entrepreneurial mindset’ to solve a social enterprise case study. Students will normally work in small groups to develop a proposed solution to the problem, and in parallel with this the task will enable students to develop further (and reflect upon) their confidence, resilience, autonomy, negotiation/influencing, team-working, problem solving and creativity skills.

In today’s competitive working environment, graduates require strong employability skills, good enterprise awareness and be the ability to be entrepreneurial. This module aims to develop these competencies and improve understanding of how different functional areas interconnect when making decisions; and their impact on the business as a whole.

Management and Organisations​

Students will explore ways of enhancing learning about management and themselves as managers. Management will be defined and the role of managers discussed. Students will be encouraged to develop their self-awareness in relation to their values and potential role as a manager. Group structures and processes will be introduced and the structures, functions and cultures of an organisation will be addressed. Students will explore how people are motivated, and relate this to job design factors. Power in organisations will be discussed, including theories of leadership and techniques to manage conflicts will be identified.

Social Media

This module is designed to introduce marketing and digital marketing students to social media from a business and professional perspective. It is framed within the context of the marketing mix but explores the trend with this tactical aspect and more current ideas around the concept of digital consumers and engaging brand experiences. Students will explore the history, development and future of social media as well as looking at tools to manage roles, teams and campaigns.

The Contemporary Tourism and Event Environment

The aim of this introductory module is to introduce students to the characteristics of the contemporary tourism and event environment. The module is designed to provide a foundation unit for the study of tourism and events at a local, regional, national and international level.

APS 1

Marketing Principles & Practice

This introductory marketing module explores the role of marketing in the modern business environment and familiarises students with the core tools and concepts of marketing, introducing the marketing priciples of the extended services mix, buyer behaviour, segmentation and market research. The module will also explore business aspects such as contemporary society, digital innovations and disruptive business models. The content is structured around real world examples, in class discussion and marketing briefs & activities that will enable participants to understand the principles of marketing and consider these in practice whilst developing problem solving and analytical skills.

Year 2:

Professional Graduate 

This module is designed to support students in developing a critical understanding of the concept of professionalism and how it relates to being a graduate in the workplace. A practically led module that will support students in advancing strategies that enable them to articulate and market effectively the skills, knowledge and experience that they have developed both within and outside of University.

The module is of particular value to students seeking to undertake a placement as part of their programme of study although it is relevant to all students as a means of enabling them to reflect on, and subsequently develop further, their employability skills.

Financial Reporting

The aims of this module are to enable the student to describe and critically discuss how financial reporting can be regulated, including the system of international accounting standards. In addition the module aims to provide the necessary knowledge that will enable the student to prepare the statutory accounts in the appropriate form for a single company.

Financial Management

This module aims to introduce students to areas of key financial decision-making and related underlying theory. These decisions include the setting of corporate objectives, the funding of corporate operations and the appraisal of potential investments. In addition, the choices that are available to companies in terms of their capital structure and dividend policy will be examined. The module will also provide students with an understanding of the operation of equity markets and the related implications for listed companies.

Research Skills

The aim of this module is to introduce students to the field of business and management research with the express aim of preparing them for their final year management project, or equivalent personal study. The module will take the students on a structured and applied journey, looking at the rationale and contextualisation for use of qualitative and quantitative research methodologies. The first part of the module will focus on the philosophical underpinnings and basic elements of research design and how they shape and inform the research process. Within this part of the module, students will be introduced to qualitative methodologies. The second part of the module will introduce students to the use of computer-based statistical techniques for the analysis and presentation of quantitative data using SPSS. Whilst students will engage with the philosophical issues of research, emphasis will also be placed on developing a well-constructed research approach, which maximises the benefits of a ‘mixed methods’ approach, capitalising on the advantages of both qualitative and quantitative methodologies. Students will work collaboratively on a small scale research project.

Project Management

Workshops will be delivered interactively. Techniques and tools will be introduced by the lecturer and supplemented by a range of activities and case studies designed to give students the opportunity to reinforce their learning. In the latter workshops students will build a project plan using the Microsoft Office project management tool.

Management Accounting for Control

The aims of this module are to develop students’ understanding of a range of management accounting techniques and how these can be applied to support decision-making. Through the course of the module students will be required to solve problems that require them to demonstrate thoughtful and effective reasoning in proposing solutions or responses to a given set of circumstances. The approach to learning adopted within the module also aims to enhance students’ financial modelling skills.

Planning and Managing Events: Principles to Practice

The aim of this module is to provide students with the conceptual knowledge and practical understanding of the tools, steps and requirements necessary to run a successful event. This module provides students with detailed understanding and appreciation of the specific and complex requirements that must be managed in order to plan and stage an event, as well as understanding of the implications and impacts that events create in the physical and social context where they are organised. A vocational, hands-on approach will be used to enable students to develop practical experience in planning and implementing a small-scale event.

Year 3:

Management Project

The module has a crucial role within the programme of study in that it provides the opportunity for students to research an area of particular interest within an appropriate business, public sector or third sector context. The module is designed to make a major contribution to the professional and intellectual development of students. Students are prepared for the project through the Business Research module (BML201) in level 5 where they are introduced to different approaches to research. Students will also be familiar with different types of research associated with disciplines studied previously in their chosen pathway.

The project provides a vehicle for students to demonstrate the extent to which they have managed the final transition from a tutor-led approach to student centred learning. The issue is chosen, investigated and published by the student, with the support of a supervisor. It enables students to demonstrate their capacity for sustained independent thought, learning and critical reflection in a major piece of work.

The subject chosen will normally be concerned with the investigation of one or more management issues within the context of a public or private sector organisation. For students undertaking the 10 week work placement the project will usually be set in the context of the host organisation. For students remaining in the university it is expected that students will approach and identify a suitable organisation as a focus for their project. The university has a range of external contacts that may require specific projects but it is within the nature of the module, even in these cases, that students must approach the organisation and agree suitable terms of reference. Another context for the management project is to pursue research in a range of organisations or identify specific groups of people to study in relation to a management issue.

Whilst the topic might well be one that is of interest the end product must have findings that are generalisable and capable of broad application. A library based dissertation may also be acceptable, but it must consider the management implications of the study, and cannot be purely literature based.

Business Strategy

The module encourages learners to think critically about business strategy. It is designed for students that may have little or no personal experience of strategic management, whom may not go directly into roles that require strategic management skills. The Business Strategy module aims to deliver strategic management for non-strategic managers. Learning and teaching take a student-centric orientation, to pull together core themes from business and management disciplines covered in previous modules. Learners will design business strategies, based upon tools and models, to analyse the strategic context. Consideration is given to the effectiveness of corporate vision, the application of strategic tools, models and concepts (such as value chains and approaches to segmentation), the processes of strategy, and critical success factors in the delivery of competitive advantage and customer value.

Corporate Finance

This module aims to give students an insight into the practical implications of key areas of corporate finance. The module will commence with an overview of the core concepts of corporate finance and progress to focusing on specific areas related to e.g. corporate valuation and merger and acquisition activity. More complex aspects of finance theory will also be introduced including Portfolio Theory, the Capital Asset Pricing Model and Capital Structure Theory. A key aim of the module is to encourage students to examine “corporate finance in action” essentially linking theory and practice. With the nature of the module students work is likely to be influenced by current developments and occurrences in the corporate world.

Applied Event Management 1

The aim of this module is to review, design and complete each of the planning steps required for the operational implementation of the live external event that students taking the BA (Hons) Event Management need to complete as part of their final year triple-weighted module. Students will be guided towards potential event projects and delivery opportunities based on employer links facilitated by the academic staff team. This module is based on a series of tutorials and workshops delivered by academic staff and industry practitioners, and is designed to provide specialist, targeted support to students preparing their final year event. At the end of this module students would have completed the first part of their final triple-weighted module, and demonstrated the planning and logistical preparation for their final year event. Students will have completed a detailed event planning document to use as the basis of Applied Event Management 2 and 3.

Advanced Financial Accounting

The aim of this module is to extend the areas explored within module BML227, Financial Reporting, by examining consolidated accounts, evaluating financial statements to provide an analysis of performance, comparing and contrasting alternative approaches to asset valuation, and examining current developments in external reporting.

Applied Event Management 2 & 3

The aims of this module are twofold, the first being to provide students with the opportunity to implement a live external event that constitutes the final assignment of the BA (Hons) Event Management. The module’s second aim is to enable students to reflect on their personal professional development as event management practitioners, and use this self-reflection to assess how their participation in the programme’s Stewardship activities and the implementation of two live events has enabled them to develop the academic and professional skills that will allow them to transition into the workplace. This module is based on student self-directed activities supported with on-demand group tutorials at key points of the event implementation process. At the end of this module students would have implemented a medium-scale external event and will have produced a detailed PDP document and skill portfolio that will serve to support their curriculum vitae.

  • Two from the following four modules;
    • Business Ethics 
    • Work Based Personal Development
    • Contemporary Issues in Global Business
    • Small Business Enterprise

 

International English Studies

Include International English Studies: 

International English Studies

Teaching and assessment

Our approach to supporting your learning, and how your learning is assessed, is designed to enable you to become a confident and enterprising graduate.  It is focused on seeking to support your ambitions, in parallel with ensuring that the needs of employers are met.  With this in mind, key features of our approach to learning and assessment include the following:

  • In place of the more traditional large group lecture method to teaching undergraduate students adopted by most University Business Schools, our approach involves tutors working with relatively small numbers of students at a time.  As well as providing an excellent environment for supporting you in the development of your subject expertise, it also helps you to develop a wide range of soft skills, such as teamwork, communication and time management.  These attributes are highly valued by graduate employers. 
  • Opportunities to work with organisations on current commercial/business problems and projects.  These experiences are used to provide the basis for assessments that enable you to apply your learning within authentic commercial situations.

Additional Costs

Include Additional Costs: 

Additional Costs