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BA (Hons) Product Design (Sandwich including Professional Placement)

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Institution C58


Bognor Regis campus

3 Years Full Time

Entry Requirements and Fees

2021/22 UK fee: TBC

2021/22 International fee: TBC

For further details about fees, please see our Tuition Fee page.

Typical Offer (individual offers may vary):

Tariff points: 96 - 112

A Level: BBC - CCC (including a relevant Art, Design or Technology subject)

BTEC: DMM - MMM (including a relevant Art, Design or Technology subject)

International Baccalaureate: 28 points (including Standard Mathematics and a Higher Art, Design or Technology subject at 5)

IELTS 6.0 overall with no element lower than 5.5

Product Design applicants will be required to submit a small portfolio of work/PowerPoint. Candidates will be sent details and advice on what to submit on application.

Not sure you can reach these entry requirements? Take a look at our integrated foundation year.

Course content

This course will give you all the technical and industry skills you will need to design and develop products from conception through to development, testing and launch.

We offer Product Design degrees through two distinct pathways: Product Design BA or Product Design BSc. Which pathway you choose depends upon your interests, the subjects you have previously studied and what you want to do with your degree when you graduate.

The Product Design BA is a course for those who wish to major in the artistic aspects of Product Design, with an emphasis on form, aesthetics and identity. With the artistic side brought to the fore, with greater involvement in product culture and product/user relationships. Product designers combine functionality, beauty, desirability, usability and identity to generate effective and intuitive products. Good design is an integral part of making a successful product, from the next generation of smart phones to the furniture in an office space.

In your first year of study, you will take part in a team CDIO challenge with other students from the product design cohort. You will also study design in the context of user centred design, sketching and drawing, computer aided design; prototyping; and applied design technology.

The second year CDIO challenge is an interdisciplinary team challenge, where you will tackle your design brief with students from engineering cohorts. The second year of study introduces topics that are more advanced, which include manufacturing techniques & technologies, human interaction with devices, consumer culture and entrepreneurial design.

In the final year, you will work on an individual design project and present your work technically to other designers and to a non-specialist audience. The course contains diverse modules required to provide you with the breadth knowledge and skills needed for a career in product design. The final year of study includes professional studies that’s prepares you for the workplace, competition design, a significant research report on an area of design, which interests you and options to select from a range of design topics which allow you to follow your interests.

Product Design is an applied subject and our course is based around applied workshop learning; seminars with demonstrations; practical and lab work. We don’t do lectures!


Our facilities

Product Design is taught in our state of the art Engineering & Digital Technology Park on the Bognor Regis Campus.

The Engineering & Digital Technology Park is the UK’s first purpose built facility for delivering engineering through the problem-based learning, CDIO approach.

With cutting edge teaching labs containing brand new equipment and apparatus, you will enjoy world class facilities for engineering education including:

  • A large, double height space for delivering our unique, exciting and rewarding design and build experiences

  • Practical project-orientated engineering workshop and teaching facilities

  • Dedicated electronics and mechanics laboratories

  • Fabrication laboratory

  • Specialist 3D printers

  • Facilities to teach Computer Aided Design

The Tech Park is situated on our Bognor Regis campus, with our award-winning ‘Learning Resource Centre’ (LRC) at the heart of the campus, which hosts a modern library service with areas for quiet and silent study.

Also situated in the LRC is the ‘Support and Information Zone’ (SIZ), Costa Coffee and over 80 open access workstations. An equipment loan centre offers laptops, tablets and other electronic devices for short and long-term loans. 

The Engineering & Digital Technology Park is based on our Bognor Regis Campus, located just 600 metres from the beach and next door to the leafy and tranquil Hotham Park.

Where this can take you

Because product design degrees combine creativity with technology and provide a broad knowledge of production methods and materials, they are suitable for many areas of employment including:

  • Manufacturing
  • Research and development
  • In-house design departments
  • Design consultancies
  • Project management
  • Packaging design
  • Retail and exhibition design
  • Marketing

Our inclusion of specific business and enterprise units will provide you with a rounder set of skills than your Product Design knowledge alone, providing you with the know-how to set up your own practice, if you so wish, and enabling you to stand-out in the competitive jobs market. 

Work placements

You can apply for a year long industrial placement in your second year of study. 

The placement typically begins after the placement, you will return to complete your degree (effectively extending your study by one year). 

The placement will be a paid position, with pay at or above the National Minimum Wage. 

This is a competitive process and, although staff will assist you in finding a suitable placement, a placement is not guaranteed.

Indicative modules

Level 4 (First Year): Level 5 (Second Year): Level 6 (Third Year):
  • Design Technology I
  • Design Practice I
  • Product Design in Consumer Society
  • Modelmaking
  • CDIO Design Project

* This is a common year for both Product Design pathways

  • Design Practice II
  • Design Technology II
  • Making it
  • Environmental Design
  • User Centred Design
  • Design Projects* (BA only)

* BSc undertake an interdisciplinary Design module

  • Design Feasibility CDIO Report
  • Specialist Design Project
  • Advanced CAD for Project work
  • Individual Design Project CDIO*
  • Professional studies 



  • Diversified design 
  • Small business enterprise


* Projects are led by students own research interests

International English Studies

Include International English Studies: 

Teaching and assessment

The course is delivered through seminar/workshops; tutorials; computer labs; physical labs and project practical time. There is a split of about 50% of time in seminars and tutorials and the remaining 50% in practical and projects work. In addition to scheduled learning activities, you are expected to plan your time to allow intensive self-study.

You will be assessed in a variety of ways, including: Coursework; Written Examinations; Lab and Practical work; Project work; Presentations and Online Tests; About 25% of assessment is by examination, the remaining 75% is assessment is through coursework, practical and project work and presentations.

This is an exciting time to join a brand new Engineering and Applied Design department. Our intention is to ensure that our newly formed Engineering and Product Design courses are fully accredited with The Institution of Engineering and Technology (IET) and The Institution of Engineering Designers (IED) respectively. We will be working closely with both, and our students, to ensure our courses gain accreditation with the intention that we will back date accreditation for those graduating in 2021. 

Additional Costs

Include Additional Costs: