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BA (Hons) Business and Human Resource Management

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Institution C58


Bishop Otter campus (Chichester)

3 years (4 years with work placement) Full Time

Entry Requirements and Fees

2020/21 UK fee: £9,250

2020/21 International fee: £13,500

For further details about fees, please see our Tuition Fee page.

Typical Offer (individual offers may vary):

Tariff points: 96 - 112

A Levels: BBC - CCC


GCSEs: English language and mathematics at grade C or better

International Baccalaureate: 28 points

Access to HE Diploma to HE Diploma: Pass with at least 15 credits at Merit

IELTS 6.0 overall with no element lower than 5.5

International applicants

If you are an international student and you don’t meet the entry requirements to this degree, we are offering international pathways run by the University of Chichester International College.

Student view

Sarah Feeney
The structure of the syllabus is flexible to my needs and the content of my degree, whilst challenging, is really good fun.

Course content


25th out of 123 UK institutions for Business, Management and Marketing courses (The Guardian League Tables 2021)

Course Overview

Our approach to Human Resource Management is designed to provide a supportive setting in which you can develop holistic skills that will enable you to flourish in a changing business environment. Our Business programme is about enabling you to acquire the skills and experience necessary to flourish in a challenging business environment.

Our methods are different to many other universities as the majority of learning takes place in group workshops, in an interactive, participative environment.

Modules are designed to be active and experiential so that the skills and knowledge you develop can be implemented in realistic settings. By its nature, Business Management is a multi-disciplinary programme that will explore a range of areas. Throughout the degree you will follow subject themes in marketing, people management, finance, and information systems.

Here are two examples of online seminars on Global Business, taught by Senior Lecturer, Tara Lovejoy:

Session 1

Session 2

Find out more

Are you interested in this course and want to find more? Come along to an Open Day. This will give you the chance to meet our Business School team, ask them questions and explore the campus. 

Alternatively, we are open all year round for campus tours, so why not book on and come and visit Chichester. 

Our facilities

If you are starting your degree in September 2020, your first year will be taught in our Tech Park on the Bognor Regis campus. From September 2021, this course will be taught on the Bishop Otter campus in Chichester. This is so we can balance teaching space across both campuses and ensure our students have the best experience.

Both campuses have modern lecture theatre spaces along with seminar rooms for smaller group work and discussions. Our Learning Resource Centres are at the heart of our campuses, providing students with PC and Mac access areas, journals, books and online resources. Your subject librarian is available to help you find the right resources, guide you through assessments and order in any materials you might need.

The Support and Information Zone (SIZ) will be able to assist with many aspects of University life including:

  • General IT and library support
  • Booking laptops and computers
  • Queries relating to Academic Registry or Finance
  • Arranging appointments to see a full range of dedicated student support services such as careers, academic skills service, disability and dyslexia, and more

Both our campuses have lots of options for drinks, snacks and meal including Otters Restaurants, Costa Coffee and the SU shop.

Take a look at our campus tour page for videos and a virtual tour of all our facilities.

Where this can take you

The programme is designed to develop proactive graduates who will be equipped to gain appropriate and rewarding employment and make an immediate and on-going contribution within the workplace. As such they will be proficient in a team environment, have acquired skills that will enable them to reflect upon a problem or situation and identify appropriate strategies, and have the confidence and capability to allow them to develop as life-long learners; progressing to professional HRM qualifications at Level 7 with the CIPD and to Masters in HRM.  

Graduates from the Business School have taken up exiting roles at companies including:

  • Google Europe
  • Shangri La Hotels
  • West Sussex Country Council
  • Vent Axia
  • R21 Media
  • St Martins in the Fields
  • Grange Hotels, Hays
  • The Goodwood Group

Postgraduate Pathways

The Business School has a diverse and exciting range of full and part time postgraduate programmes including:

*Alumni receive 15% discount on postgraduate fees

Work placements

Our Business and Management degrees have a strong vocational focus and are enhanced by our optional work placement programmes.  Work placements and internships give students the opportunity to implement skills and knowledge gained during their time on campus in a real-world setting and allows them to develop their employability skills.

What our students think...

"I feel that the work placement was an extremely valuable experience to me and would thoroughly recommend it to any student going into their third year. I think in order to do the placement you do need to be self-motivated, however the benefits are endless. The support from the University was good - it is always good to know people are there, the Placement coordinator has been a great support."

"If I hadn't done the work placement I wouldn't have had the confidence that I now have. It prepared me for the working world and I would advise anyone who has the opportunity to do one to take the opportunity. I recently accepted an offer for a job with another company but I think that one of the reasons that I got the job was because I was able to talk about my experience on placement."

Professional Placement – 1 Year Internship

All students are able to take a 'Professional Placement' during their third year which is a one year paid internship. Great significance is placed on providing a learning experience that assists with the students understanding of business practice and the context in which it takes place.  The University is committed to working closely with business and the community, offering support, opportunities and facilities to both organisations and individuals in the local community, business and public services.

10 Week Work Placement

The majority of our business and management programmes offer our students the opportunity to undertake a 10-week full-time work placement as they begin the final semester of their degree. Placements begin mid-January each year and run until the end of March.  Whilst on placement the students focus on a management project which is normally concerned with investigating management issues within the organisation.  Many placement students are offered full time jobs even before their results are published and they believe that the placement was “Extremely beneficial to finding employment opportunities straight after completion of the course”.

Placement Office

The Business School has a dedicated placement office which works with students and businesses to help them find their perfect match whilst ensuring that all placements are of the appropriate level and suitability for the students degree routes.

Students are ultimately responsible for finding their own placement, however the placement office has built up many contacts and advertises opportunities from organisations many who come back to us each year looking for new students. 

While a large proportion of students secure placements in London and the South East we have students who have travelled overseas for their placements for example, Bahrain, India, Singapore and Australia.

Types of Placement

Students find placements in all areas of business, some recent examples:

  • Accounting and Finance - Rolls Royce Motorcars, Cap Gemini
  • Business Studies – Nissan Motorcars, Gatwick Diamond Initiative
  • Business Studies & Marketing – Rolls Royce Motorcars, Bentley Motorcars, The Dreyfuss Group
  • Events Management – Shangri-la Hotel the Shard, Rugby Players Association
  • Human Resource Management – Condair, Hays Recruitment
  • Marketing – Brandwatch, Hewlett-Packard, Toyota Motorcars, TUI
  • IT Management for Business – Cap Gemini, Debenhams, Accenture, Eaton

"Each year West Sussex offers undergraduate work placements in a variety of services.  We find them a really valuable resource and the research they undertake is most helpful to our business. Two students who were previously on a HR placement commence employment with us following the completion of their degrees and both continue to work in the County Council so, not only are the placements valuable but they also provide us with a talent pipeline to recruit from." Elisabeth Flegg, Employment and Skills Consultant

For further details please contact the Business School Placement Office.


Indicative modules

Year 1:

Management and Organisations​

Students will explore ways of enhancing learning about management and themselves as managers. Management will be defined and the role of managers discussed. Students will be encouraged to develop their self-awareness in relation to their values and potential role as a manager. Group structures and processes will be introduced and the structures, functions and cultures of an organisation will be addressed. Students will explore how people are motivated, and relate this to job design factors. Power in organisations will be discussed, including theories of leadership and techniques to manage conflicts will be identified.

Business Information Systems

This module is designed to introduce all management students to business information systems and how they are used to support businesses effectively. It is the first part of an information systems theme running through the course that will be undertaken by all IT Management for Business (ITMB) and Software Development for Business (SDfB) students.

Enterprise Awareness

This module aims to provide participants with a practical introduction to thinking critically about the commercial realities underpinning organisations and how structured thinking and analysis can enable the development of an ‘enterprising mindset’ that can support informed, persuasive decision-making. The interplay between decisions around an organisation’s operations, sales, marketing and finance is explored through developing an understanding of business models. A primary module focus is about understanding how value is created (in particular the revenue streams and cost structures that underpin value creation) and then being able to develop and present business proposals and solutions clearly and concisely using ‘business language’. This requires a level of financial literacy, and a key learning outcome will focus on enabling students to construct, present and interpret financial information to support decision making.

Due to the nature of the module covering different areas of the business, this means that individual participants will have different experience through their previous studies and/or work experience. This provides the opportunity for students to ‘pool’ their experiences together and develop a wider understanding of the different types of decisions business make, but also how decisions in one business area affects others.

For students to get the most out of this experience, the tutor will support students in developing individual skills gaps and abilities to work in teams. Students will also be required to take responsibility for their own continuous learning.

Entrepreneurial Mindset

This module aims to deepen student’s knowledge through applying an ‘entrepreneurial mindset’ to solve a social enterprise case study. Students will normally work in small groups to develop a proposed solution to the problem, and in parallel with this the task will enable students to develop further (and reflect upon) their confidence, resilience, autonomy, negotiation/influencing, team-working, problem solving and creativity skills.

In today’s competitive working environment, graduates require strong employability skills, good enterprise awareness and be the ability to be entrepreneurial. This module aims to develop these competencies and improve understanding of how different functional areas interconnect when making decisions; and their impact on the business as a whole.

Accounting Skills

This module aims to provide students with the fundamental accounting concepts, skills and techniques to enable the collection and recording of data and transactions for the preparation of accounting statements and management accounts. It will concentrate, primarily, on requirements for the internal use of single entities.

Introductory Law for Managers

This module aims to introduce students to the subject of law relevant to the commercial world. It is not intended to make the students expert in the subject, but to provide them with sufficient understanding of it that as managers they are able to recognise its existence and effects within commercial activities that may require them to seek appropriate professional assistance.

Marketing Principles & Practice

This introductory marketing module explores the role of marketing in the modern business environment and familiarises students with the core tools and concepts of marketing, introducing the marketing priciples of the extended services mix, buyer behaviour, segmentation and market research. The module will also explore business aspects such as contemporary society, digital innovations and disruptive business models. The content is structured around real world examples, in class discussion and marketing briefs & activities that will enable participants to understand the principles of marketing and consider these in practice whilst developing problem solving and analytical skills.

Academic and Professional Skills (APS)

The module aims to assist in managing the initial transition to a university undergraduate degree programme with a particular focus on the development of skills relevant to underpinning your academic and professional skills development.  The module encourages reflection on and planning for personal development, with an emphasis on students taking responsibility for their learning in parallel with valuing the learning to be gained from, and support that can be provided to, peers. Two key themes underpin the module: support for the development of academic skills; and focus on the development of personal, interpersonal and team working skills.

Year 2:

Professional Graduate 

This module is designed to support students in developing a critical understanding of the concept of professionalism and how it relates to being a graduate in the workplace. A practically led module that will support students in advancing strategies that enable them to articulate and market effectively the skills, knowledge and experience that they have developed both within and outside of University.

The module is of particular value to students seeking to undertake a placement as part of their programme of study although it is relevant to all students as a means of enabling them to reflect on, and subsequently develop further, their employability skills.

Human Resource Management

Philosophies of HRM, current trends and developments Perspectives on HRM the line managers role Impacts of globalisation on HRM practices e.g. structural workforce changes Performance management and reward Employee engagement and participation Employee recruitment Employee development

Research Skills

The aim of this module is to introduce students to the field of business and management research with the express aim of preparing them for their final year management project, or equivalent personal study. The module will take the students on a structured and applied journey, looking at the rationale and contextualisation for use of qualitative and quantitative research methodologies. The first part of the module will focus on the philosophical underpinnings and basic elements of research design and how they shape and inform the research process. Within this part of the module, students will be introduced to qualitative methodologies. The second part of the module will introduce students to the use of computer-based statistical techniques for the analysis and presentation of quantitative data using SPSS. Whilst students will engage with the philosophical issues of research, emphasis will also be placed on developing a well-constructed research approach, which maximises the benefits of a ‘mixed methods’ approach, capitalising on the advantages of both qualitative and quantitative methodologies. Students will work collaboratively on a small scale research project.

Employee Development

This module is designed to provide a thorough evaluation of current thinking and practice in the development of employees. The aim is to critically examine the contribution that learning and development makes to individual and organisational performance. The module will also provide a range of frameworks and approaches for students to build their practice in developing people within the context of overarching human resource and business strategies.

A range of approaches to the application of learning and development within organisations will be investigated and critically evaluated. The module aims to develop students’ knowledge of: the national and international context of learning and development; the role of employee development as part of business strategy; the role of learning and development in career management; the practical aspects of implementing development programmes and different approaches to learning for individuals and organisations.

Operations Management

This module provides a survey of the operations management function. The module reviews the development of operations management chronologically with an emphasis on the impact of increasing specialisation, system analysis, and process-based approaches to work on society and across different economic sectors, and especially the service sector. Key managerial decision areas for operations managers are discussed: system resources, planning and control, quality, and innovation management.

Finance for Managers

The aim of this module is to provide an introduction to, and the development of, several key financial concepts and tools necessary to the understanding and evaluation of business performance from a primarily financial perspective.

The module assumes minimal prior accounting knowledge and aims to provide a practical understanding and conceptual awareness to students who typically will not be intending to follow an Accounting and Finance degree pathway.

Year 3:

Management Project (research dissertation)

The module provides the opportunity for you to research an area of particular interest within an appropriate business, public sector or third sector context and create a 10,500-word dissertation.  The module is designed to make a major contribution to your professional and intellectual development. The research issue is chosen, investigated and published by you, with the support of a research tutor and enables you to demonstrate your capacity for independent thought, learning and critical reflection in a major piece of work.  The subject chosen will normally be concerned with the investigation of one or more management issues within the context of an organisation. Alternatively, the focus can involve research across a range of organisations, or of a specific group of people, in relation to a management issue. Whilst the topic might well be one that is of interest, the end product must have findings that are generalisable and capable of broad application.

Strategic Human Resource Management

This module considers the macro perspective of human resource management and the external and internal factors an organisation needs to consider when planning their resource requirements.  

The focus is also on the operational consequences that follow from these HR strategic issues and goals.  A series of workshops will provide the environment in which practical and conceptual frameworks will be considered. These sessions are designed to be participative and will use a range of learning methods, including case studies, guest speakers and workshop exercises to provide opportunities to assess typical HR scenarios where you analyse, problem solve and generate appropriate solutions to a range of current HR challenges.

Business Strategy

​The module encourages you to think critically about business strategy and is designed for those who may have little or no personal experience of strategic management and aims to deliver strategic management for non-strategic managers. Learning and teaching takes a student-centric orientation, to pull together core themes from business and management disciplines covered in previous modules. You will design business strategies based on tools and models to analyse the strategic context of organisations.  Consideration is given to the effectiveness of corporate vision, the application of strategic tools, models and concepts (such as value chains and approaches to segmentation), the processes of strategy, and critical success factors in the delivery of competitive advantage and customer value.

And one from the following optional modules:

Corporate Finance

This module aims to give you an insight into the practical implications of key areas of corporate finance.  The module will commence with an overview of the core concepts of corporate finance and progress to focusing on specific areas related to e.g. corporate valuation and merger and acquisition activity.  More complex aspects of financial theory will also be introduced including Portfolio Theory, the Capital Asset Pricing Model and Capital Structure Theory.  A key aim of the module is to encourage you to examine ’corporate finance in action’, essentially linking theory and practice.  With the nature of the module your work is likely to be influenced by current developments and occurrences in the corporate world.

Global Branding

This module will extend your knowledge of marketing and branding by applying it to an international context.  Here you will examine the role of culture in shaping demand for products and consumer motivation to purchase products. You will critically appraise global marketing opportunities in gaining competitive advantage to make decisions relating to an organisation’s ability to successfully enter and compete in international markets. The module will explore key aspect of globalisation, regional trading blocks, organisations involve in promoting trade that affect global marketing operations, developing the learner’s problem solving, decision-making and critical evaluative skills associated with global marketing.

Plus, either the Work Placement, or two optional modules

10 Week Work Placement

This double weighted option module aims to provide an opportunity for you to gain valuable experience of working in an organisation for a minimum of 10 weeks in semester 2.  You will typically be conducting your Management Project (research dissertation) for this organisation whilst on work placement, although a minority of students (typically those studying part-time), the module can be undertaken as a stand-alone module.  The primary aim of the module is to enable you to gain valuable work experience and use your knowledge gained in a practical environment which will enhance your graduate employability skills.

An alternative option to the work placement, is the selection of two optional modules, for example: 

  • Business Ethics and Social Responsibility

This module raises awareness of ethical considerations relevant to many business practices and issues today. There is increasing focus on organisational corporate social responsibility which is explored in the module alongside ethical viewpoints of businesses and consumers.  Whilst on the module, you will be introduced to the concepts, theories and techniques used in addressing ethical considerations which will help develop your skills in critical analysis and argument, in particular ethical reasoning.   There will be opportunities for you to critically discuss current business and government policies relating to corporate social responsibility; and reflect on your own moral values, attitudes and behaviour.

  • Entrepreneurship

The module aims to focus on the environmental factors that are directly relevant to a small business context and develop a critical understanding of the entrepreneurial process in planning to start up a business. The module has a very practical emphasis that draws upon your learning across business and management with a view to developing a feasible business idea and writing a one-year plan for potentially starting up that business. Whilst relevant to business management students, it is also particularly useful if you are interested in setting up your own business, going freelance and being self-employed, or if you have a business idea that you would like to explore in more depth

  • Global Business Today

This module introduces you to a range of current global issues that organisations need to be aware of to successfully compete and grow in an increasingly competitive international business environment.  The module focuses on specific business issues that will broaden your understanding of the challenges and opportunities that organisations face when working with overseas clients, operating global supply chains and working with people and consumers of different nationalities and cultures.  The module aims to enhance your existing business knowledge and build on it further by exploring a range of global issues you may not have had the opportunity to fully evaluate until now. There are many global business and economic issues that businesses face in today’s rapidly changing political and economic environment which explored in‐class.

(N.B. For optional modules, students will be required to check with the Module Co-ordinator to ensure that they have sufficient underpinning knowledge from their previous module studies to attend their preferred option module.)


International English Studies

Include International English Studies: 

Teaching and assessment

Our approach to supporting your learning, and how your learning is assessed, is designed to enable you to become a confident and enterprising graduate.  It is focused on seeking to support your ambitions, in parallel with ensuring that the needs of employers are met.  With this in mind, key features of our approach to learning and assessment include the following:

  • In place of the more traditional large group lecture method to teaching undergraduate students adopted by most University Business Schools, our approach involves tutors working with relatively small numbers of students at a time.  As well as providing an excellent environment for supporting you in the development of your subject expertise, it also helps you to develop a wide range of soft skills, such as teamwork, communication and time management.  These attributes are highly valued by graduate employers. 
  • Opportunities to work with organisations on current commercial/business problems and projects.  These experiences are used to provide the basis for assessments that enable you to apply your learning within authentic commercial situations.
    • As part of a module, some of our students helped to create a business plan for La Saucy Salsa, a local business. As part of the product development plan, a group of students put together an eBook for the company. Here is their submitted presentation:

Additional Costs

Include Additional Costs: 

Contact Us

If you have any questions about this course, please contact us, we will be happy to help.

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