for Business, Management and Marketing
1. Guardian University Guide 2022
University in the South East
2. Times and Sunday Times Good University Guide 2021
for teaching quality
3. QS Stars University rating 2019
What you will study
You will study a selection of core and optional modules in each year. Each module is worth a number of credits and is delivered differently depending on its content and focus of study.
Most of our business degrees share core modules during your first year so you may choose to move from a single honours degree to a joint honours option at the end of year one.
Your first year will develop your employability and entrepreneurial skills and focus providing the foundation for the rest of your degree by introducing you to key subject areas and improving and your ability to be a creative thinker.
In your second year you will complete core modules to develop your workplace skills and prepare you for your dissertation, and choose optional which target developing specific business and management skills.
You will be able to apply for an industrial placement year before your final year, or continue straight to year three.
In your final year you will have the opportunity to choose most of your modules so you can specialise your studies and prepare for your career. You may complete a 10 weeks work placement in your final semester.
This module list is indicative and subject to change.
Select a year
Management and OrganisationsYou will explore business management theories, the role and position of a manager, and your ability to manage others. You are encouraged to develop your self-awareness as a potential manager and will investigate issues like the history of management, structures, functions, culture and sustainability of an organisation. You will also explore aspects of business psychology and how people are motivated, behave and discuss theories of leadership and conflict management techniques that can be used in effective management. You will be assessed through a report.
Enterprise AwarenessThis module gives you a practical introduction to the commercial realities of organisations and how decision-making impacts different areas of the business. You will use a range of business models to explore the relationships between decisions in operations, sales, marketing and finance. You will also be introduced to basic creation and interpretation of key financial documents and ratios to assess performance. You will be assessed through an group assignment and individual financial portfolio accompanied with a short lecture discussion.
Business Information SystemsWithin this module, we will take you on a journey discovering the relationship of technology with Business. As well as creating an understanding of what an information system (IS) does, we will discuss how IS may influence business structures, assist in the decision making within an organisation and some of the tools that can be used to improve information handling.
Introductory Law for ManagersThis module will introduce you to law in the commercial world. You will gain a sufficient understanding of the law as a manager and be able to recognise the existence and effects of the law in commercial activities and the key legislation organisations need to follow operationally and with customers. You will explore when you may need to seek appropriate professional assistance in business. You will be assessed through an online examination and 1 hour in-class test.
Accounting SkillsIn this module you will explore fundamental accounting concepts and develop the skills and techniques you need to collect and record data and transactions to prepare accounting statements and management accounts which are key to managers. You will focus on the requirements for internal use of single entities. You will be assessed through an online exam and 45 minute in class test.
Entrepreneurial MindsetThis module aims to deepen your knowledge of being entrepreneurial by applying an ‘entrepreneurial mindset’ to solve a live case study. You will usually work in small groups to develop a proposed ‘innovative’ solution to the problem or opportunity. In today’s competitive working environment, graduates require strong employability skills, the ability to be entrepreneurial, particularly in creating innovative and viable ideas. This module aims to develop these competencies and improve understanding of decision making in being more innovative. This is a Chartered Management Institute and Chartered Institute of Marketing accredited module. You will be assessed through a group presentation and an individual report on how the entrepreneur can be more innovative.
Marketing Principles and PracticeThis introductory module explores the role of marketing in the modern business environment. You will discover the core tools and concepts of marketing, and investigate the marketing principles of the extended services mix, buyer behaviour, segmentation and market research. You will explore business aspects such as contemporary society, digital innovations and disruptive business models. This is a Chartered Management Institute and Chartered Institute of Marketing accredited module. You will be assessed through a business report.
Academic and Professional Skills (APS)This module will support your transition into a university undergraduate degree programme. You will focus on developing academic and professional skills and be encouraged to reflect on and plan you own personal development. You are provided with a range of topics to help you develop and you can choose those most beneficial to you. You will be assessed through a portfolio.
Professional GraduateThis practically-led module will support you to develop a critical understanding of the concept of professionalism and how it relates to being a graduate in the workplace. You will plan your own development for graduate recruitment and/or your one-year internship placement. The module emphasises the importance of developing your own employability and encourages continuous reflection on personal and professional development (PDP). This is a Chartered Management Institute accredited module. You will be assessed through two assignments, a mock job/placement interview and PDP report with action plan.
Human Resource ManagementYou will look at the philosophies of Human Resource Management (HRM), current trends and developments, perspectives on HRM and the line managers role and also the impacts of globalisation on HRM practices e.g. structural workforce changes. Focus will also be on performance management, employee engagement and participation, employee recruitment and employee development.
Finance for ManagersThis module will introduce you to several key financial concepts and tools necessary to the understanding and evaluation of business performance, from a primarily financial perspective. This module assumes minimal prior accounting knowledge and provides a practical understanding and conceptual awareness to students who typically are not planning to follow an Accounting and Finance degree pathway. This is an ACCA accredited module. You will be assessed through and essay or report and an exam.
Research Skills for BusinessThis module introduces you to business and management research to prepare you for your final year management project or equivalent personal study. You will cover the rationale and contextualisation for use of qualitative and quantitative research methodologies and explore the philosophical underpinnings and basic elements of research design. You will use computer-based statistical techniques to analyse and present quantitative data using SPSS. You will also work collaboratively on a small scale research project.
Operations ManagementOperations management means the way organisations produce goods and services, with a focus on the activities directly concerned with making and delivering products. Operations management uses a series of processes. Organisations use inputs (including materials, money and human resource) to perform operations such as manufacturing and service provision. These operations give outputs (the finished goods and services). This module explores how organisations effectively manage facilities, assets and resources for the efficient delivery of consistent quality goods and services. This is a Chartered Management Institute accredited module. You will be assessed through a case study.
Project ManagementThis module introduces you to the essential tools and methodologies for managing an effective project, including the Prince2 and Agile methodologies. You will explore techniques for change management and version control. You will have the opportunity to explore Project planning and use Project Management software. You will be assessed through a 3,500-word portfolio.
Sustainable Business and Circular EconomyBusinesses are increasingly recognising the range of stakeholders who may be impacted by or have an influence over their business, increasing the need for greater social corporate responsibility. This module explores this principle and focuses on businesses and their environmental impact and sustainable development. You will explore the concepts of the ‘triple-bottom’ line and ‘circular economy’, where not only economic but also social and environment issues are regarded as important in business planning. You will critically explore the concept of sustainable business management by applying the topics to a range of case studies including tourism, events and the wider business environment, at a national and international level. You will be assessed by creating sustainability videos and presentations.
Consumer Buyer BehaviourThis module will equip learners with the fundamentals of consumer behaviour. You will critically appreciate the importance of psychology to decision making and the field of marketing, as well as analyse and evaluate individual aspects of consumer behaviour and social and group aspects of consumer behaviour during your studies.
Financial ReportingThis module will enable you to describe and critically discuss how financial reporting can be regulated, including the system of international accounting standards. You will learn to prepare statutory accounts in the appropriate form for a single company. This is an ACCA accredited module. You will be assessed through an online examination and a one hour in- class test.
Taxation 1This module will introduce you to key taxation concepts and the underlying principles the UK taxation system. You will gain an understanding of the principles behind taxation, and the sources and types of taxation. You will also cover an overview of calculations in relation to value added tax and an examination of the scope of national insurance contributions and Capital gains tax. You will be assessed through an essay and an online examination.
Management ProjectThe module is an opportunity for you to research a specific area that interests you within an appropriate business, public sector or third sector context. Your project will make a major contribution to your professional and intellectual development. Many students choose to undertake a project for a client organisation and work with the organisation for ten weeks during their final semester. Your findings must be generalisable and capable of broad application.
Business StrategyThis module encourages you to critically consider business strategy. The module is designed for students who may have little or no personal experience of strategic management, and who may not go directly into roles that require strategic management skills. You will design business strategies based on specific tools and models to analyse strategic context. You will consider the effectiveness of corporate vision, the application of strategic tools, models and concepts, processes of strategy, and critical success factors in delivering competitive advantage and customer value. You will be assessed through a case study and an assignment presentation.
Corporate FinanceThis module will give you an insight into the practical impacts of key areas of corporate finance. You will cover an overview of the core concepts of corporate finance before focusing on specific related areas such as corporate valuation and merger and acquisition activity. You will be introduced to more complex aspects of finance theory including Portfolio Theory, the Capital Asset Pricing Model and Capital Structure Theory. You are encouraged to examine 'corporate finance in action' and to link your theoretical studies with practice. This is an ACCA accredited module. You will be assessed through an essay and an online exam.
Strategic Human Resource ManagementYou will consider practical and conceptual frameworks in a series of workshops. These interactive sessions will use learning methods including case studies, directed reading, presentations with feedback, self-reflection, guest speakers, workshop exercises and mini-discussion groups. You will take part in simulations and activities to reflect typical business scenarios as you analyse, problem solve and generate a justified solution to a problem. You will be assessed through an open book assessment, an individual report, a coaching session and an e-portfolio review.
Global BrandingYou will develop your understanding of global marketing alongside your problem solving and decision-making skills. You will be able to critically evaluate key issues associated with global marketing within the context of a dynamic cultural environment. You will appraise global marketing opportunities and threats and make decisions relating to an organisation’s ability to successfully enter and compete in international markets. The module uses a practical and analytical marketing perspective. You will be assessed through creating a brochure.
Entrepreneurial (Business Set-Up)The module adopts a very practical focus. It concentrates upon the planning that needs to be undertaken prior to the start-up of a small business. From your perspective, the primary output of the module is to produce a persuasive business proposal. The main intention of the module is to allow you to draw on the toolkit of understanding that you have developed within your studies to date.
Business Ethics and Social ResponsibilityIn this module you will learn to raise awareness of the ethical considerations relevant to many business practices and issues, and raise awareness of corporate social responsibility. You will be introduced to the concepts, theories and techniques used to address ethical considerations as you develop your critical analysis and argument skills and critically discuss current business and government policies relating to corporate social responsibility. You will reflect on your own moral values, attitudes and behaviour and be assessed through an interview and a portfolio.
Global Business TodayThis module introduces you to current global issues that we are hearing about in the news today that are vital for organisations to react to in order to successfully compete and grow. Organisations are operating in an increasingly competitive international business environment and this module broadens your understanding of the challenges and opportunities they face in areas such as international trade during Brexit and political unrest, differences in national cultures, global inequality, operating sustainably and global consumer behaviour. You will be assessed through creating a conference paper and presentation.
Work Placement (Short)Many of our students take this double module as it is an opportunity to gain valuable management experience of working in an organisation for 10-12 weeks during semester two. Typically, you would carry out your Research Dissertation during this placement and focus on the project areas you are working on and a research topic that the organisation will benefit from the most. This module allows you to gain work experience in an area of business and management that you are most interested in working in after graduating and enhance your employability skills. We are not aware of any other university that offers this opportunity, which we know is very attractive to employers. You will be assessed through a learning log submission and an individual presentation.
In your first year you can take part in optional business trips to highlight the skills you will need in the workplace. You will meet people in their place of work, ask questions and learn about the industry and work environment of various businesses.
Excellent professional level graduate employment results
This multi-disciplinary BA (Hons) Business Management degree gives you the skills you will need to succeed across the business industry after you graduate and does not limit you to a specific job.
After graduating you could become a:
- Business Advisor
- Business Development Manager
- Chartered Management Accountant
- Corporate Investment Banker
- Data Analyst
- Insurance Underwriter
- Management Consultant
- Project Manager
- Risk Manager
- Supply Chain Manager
You may decide to continue your studies to postgraduate level.
The Business School has a diverse range of postgraduate courses including:
- MSc Digital Marketing
- PhD Research
University of Chichester alumni receive a discount on postgraduate fees.
Typical offers (individual offers may vary):
Access to HE Diploma
Frequently asked questions
How do I apply?
Click the ‘Apply now’ button to go to relevant UCAS page.
What are UCAS tariff points?
Many qualifications have a UCAS Tariff value. The score depends on the qualification, and the grade you achieved.
How do I know what my UCAS tariff points are?
Head to the UCAS Tariff Points web page where you can find a tariff points calculator that can tell you how much your qualification and grades are worth.
When does this course start?
This course starts in September 2022.