Course Modules

This module aims to develop your understanding of key practices concerning human resource management and the importance of managing people. You will examine the skills needed to manage people within various types of work organisations, as you explore: the theory […]

In this module, you will explore and appraise the concepts and principles of luxury brand development and luxury marketing. You will use brand management tools to explore ideas around brand DNA and essence, personality, and to look at other aspects

Operations management uses a series of processes and inputs (e.g. materials, money, and human resource) to perform operations such as manufacturing and service provision.  These operations give outputs (the finished goods and services). This module explores how organisations effectively manage

This module introduces you to the essential tools and methodologies for managing an effective project, including the ‘Prince2’ and ‘Agile’ methodologies. You will explore techniques for change management and version control and have the opportunity to explore project planning and

Businesses consistently seek to improve the quality and competitiveness of their products, services, and experiences. Many businesses now place greater emphasis on service differentiation, the so called ‘Purple Goldfish’, and on meeting the needs of an increasingly quality conscious consumer

Businesses are increasingly recognising the range of stakeholders who may be impacted by or have influence over their business, increasing the need for greater social corporate responsibility. This module explores this principle and focuses on businesses environmental impact and sustainable

Many jobs in the marketing and communications industry require agency experience, especially in growing areas of digital marketing. This module allows you to set up your own agency and work for a company to solve a marketing problem for them. This

In this module, you will learn to raise awareness of the ethical considerations relevant to many business practices and issues, as well as raise awareness of corporate social responsibility. You will be introduced to the concepts, theories and techniques used

In this heavily practical module, you will work to develop an idea for a new small business. You will present this to get feedback on improving the business viability and create a one-year persuasive business plan. Your classes will focus

Build your own business This module provides an opportunity for you to start-up your own business within a supportive environment by implementing a developed business idea. It may be that you are already running a part-time business or have a