Course Modules

Build your own business This module provides an opportunity for you to start-up your own business within a supportive environment by implementing a developed business idea. It may be that you are already running a part-time business or have a […]

You will develop your understanding of global marketing alongside your problem solving and decision-making skills. You will be able to critically evaluate key issues associated with global marketing within the context of a dynamic cultural environment. You will appraise global

This module introduces you to current global issues that we are hearing about in the news today that are vital for business to react to successfully compete and grow. You will broaden your understanding of the challenges and opportunities businesses

Many businesses are managing their public relationships (PR) to deliberately deliver sufficient information about their operations to the public in a planned and sustained way. This information builds a mutual understanding between an organisation and its public. As part of

This module introduces you to strategic management issues within the contemporary hospitality environment, drawing on examples from across the hospitality, tourism and events sectors. the module will address key internal and external drivers influencing business strategy, and examine the nature

You will consider practical and conceptual frameworks in a series of workshops. These interactive sessions will use learning methods including: case studies directed reading presentations with feedback self-reflection guest speakers workshop exercises and mini-discussion groups. You will take part in

This module will support your transition into a university undergraduate degree programme. You will focus on developing academic and professional skills and be encouraged to reflect on and plan you own personal development. You are provided with a range of

In this module you will explore fundamental accounting concepts and develop the skills and techniques you need to collect and record data and transactions to prepare accounting statements and management accounts which are key to managers. You will focus on

This module gives you a practical introduction to the commercial realities of organisations and how decision-making impacts different areas of the business. You will use the business model canvas to explore the relationships between decisions in operations, sales, marketing, finance,

Events are increasingly seen as an integral part of regeneration and development strategies in many settings and destinations. This module introduces you to the principles of event planning, design, and creation. You will develop a detailed understanding and appreciation of