Course Modules

Course Modules Post Type

Global Business Environment

This module explores the basic concepts and key drivers of the global economy and business, with a strong focus on sustainability and ethical business practices. You will gain a good understanding of the economic, political, environmental, social, technological, legal and […]

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Consumer Psychology

In this module, you will gain a comprehensive understanding of consumer behaviour, looking at traditional psychological theories as well as contemporary digital and ethical contexts. You will evaluate how internal, social and technological factors shape decision making, applying your insights

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Technology in Business

This module will introduce you to the use of technology in a business setting, and help you understand the fundamentals of data, information and knowledge management. You will explore how organisations use digital technology solutions to gain a competitive advantage

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Marketing Principles and Practice

In this module, you will explore the purpose and societal role of marketing, with topics including buyer behaviour, digital innovations, marketing research methods and ethical considerations. You’ll develop your practical skills in conducting environmental audits and marketing research, applying segmentation,

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Interpersonal Skills

This module will help you develop the essential interpersonal skills that applied practitioners need on a daily basis when interacting with patients and colleagues. You will study effective verbal and non-verbal communication, learning how messages are conveyed and interpreted and

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