BSc (Hons) Business Psychology

Management and Organisations

This module is an excellent gateway to the world of management and organisational behaviour! By encouraging exploratory learning, it offers you a chance to develop not only academic knowledge but also self-awareness and interpersonal skills. Such an approach is vital for preparing you for the complexities of the modern workplace and can inspire a lifelong curiosity in the subject.

Assessment:
Individual 3,000-word report

Entrepreneurial Mindset

This module is an exciting opportunity for you to not only understand entrepreneurship but also apply it in a real-world context. By engaging with real clients and tackling genuine problems or opportunities, you can develop a practical understanding of entrepreneurial thinking and innovation.

Working collaboratively in small groups fosters teamwork and diverse perspectives, while also allowing room for individual creativity and initiative. The emphasis on delivering value to the client and showcasing an entrepreneurial mindset through practical implementation and strategic recommendations ensures a holistic learning experience.

Assessment:
15-minute Presentation
1,800-word Report

Marketing Principles & Practice

This marketing module offers a comprehensive exploration of marketing’s significance in today’s business landscape, covering essential tools and concepts. You will delve into the extended services mix, buyer behaviour, segmentation, and market research, while also examining broader business facets like contemporary society, digital advancements, and disruptive business models. Through real-world examples, interactive discussions, and engaging activities, you will gain a practical understanding of marketing principles and their application in various contexts.

Assessment:
3,000-word Report

Introduction to Sustainability

Collaborative exploration of sustainability not only fosters deeper understanding but also cultivates vital skills like ethical reasoning and effective communication. Encouraging you to examine sustainability within specific sectors or industries can lead to insightful discussions and innovative solutions to real-world challenges.

Assessment:
10-minute Poster Presentation – can work individually, in a pair or trio.

Consumer Psychology

This module will equip you with the fundamentals of consumer behaviour. You will critically appreciate the importance of psychology to decision making and the field of marketing. You will also analyse and evaluate individual aspects of consumer behaviour and social and group aspects of consumer behaviour during your studies.

Assessment:
3,000-word Report

Foundation Research Methods

This module aims to equip you with foundational statistical skills essential for qualitative and quantitative research, setting the stage for deeper exploration in Year 2.

Topics cover research design, variable types, experimental setups, preliminary statistical analyses, and techniques for handling non-numerical data.

You will develop skills in generating research questions and hypotheses while understanding sources of error. Additionally, the module delves into parametric statistics, focusing on practical applications like employing t-tests to compare experimental conditions.

Assessment:
3,000-word Portfolio

Everyday Experience & Psychological Methods: Exploring Positive Psychology

In this module, we’ll delve into Positive Psychology, focusing on the pursuit of living the dream. We’ll explore various facets such as well-being, motivation, aspirations, and goals, connecting them to self-development and personality traits.

Through psychological theories and empirical findings, we’ll uncover insights into needs, motivation, and self-concept. Additionally, we’ll delve into the use of selected nonparametric statistics to deepen our understanding and enhance life quality.

Assessment:
3,000-word Portfolio

Perspectives on Psychology

This module aims to introduce the background and work of prominent figures who influenced the development of modern psychology and encourage you to begin to explore for yourself key thinkers in Psychology, focusing on how key thinkers design and conduct research in their field.

Assessment:
3,000-word Essay

Project Management

This module introduces you to the world of project management, a subject that is highly sought after whether the organisation is an SME or a multinational.

The content is based on the Association of Project Management (APM) Body of Knowledge (Bok). This is the leading association for project management in the UK and provides a holistic and generic approach to the wide range of skills necessary to manage projects efficiently and effectively.

Assessment:
3,000-word Report

Operations Management

Operations management is the backbone of how organisations create and deliver their goods and services. While the concept seems straightforward – input, operations, output – the reality is often much more intricate due to the complexities of business processes.

This module seeks to give you a deep understanding of how organizations navigate these complexities to efficiently manage their resources, facilities, and assets. Ultimately, the goal is to ensure consistent quality in delivering goods and services that meet customer needs effectively.

Assessment:
20-minute Presentation with 10-minute Q&A

Key HR Practices

This module provides you with a deep dive into essential aspects of effective people management. By covering theories, practices, and contemporary issues, it equips you with a holistic understanding of HR within diverse organizational landscapes.

The focus on workforce planning, performance management, and talent retention reflects the evolving needs of modern businesses. Integrating literature and practical tasks ensures you can apply your knowledge in real-world scenarios, both nationally and internationally. Overall, it seems like a robust foundation for future HR professionals.

Assessments:
1,500-word Portfolio
1.15-hour Examination

A Sustainable Economy

Sustainability in business is essential, aligning with global goals like the United Nations Sustainability Development Goals. It spans various dimensions, from societal and environmental concerns to economic and ethical considerations.

As climate change and resource limitations become more pressing, companies must prioritize sustainability to reduce carbon emissions and address inequality. Moreover, heightened societal awareness demands greater corporate social responsibility and ethical values.

This module will delve into sustainable practices, highlighting their benefits for both businesses and consumers and how effective operations and strategies can manage sustainability challenges through best practices.

Assessment:
3,000-word report

Employee Development

This module expands on prior knowledge about management, organizations, and HR practices, focusing on cultivating a skilled and talented workforce. It delves into the advantages of having such a workforce, examines the factors shaping workforce development, and assesses the breadth of learning and development within talent management strategies.

Additionally, it evaluates various methodologies and frameworks for gauging the efficacy of workforce development initiatives.

Assessment:
1,200-word essay
1,800-word Report or 1,800-word equivalent presentation

Leadership

This module invites you to explore the challenges of leadership in organisations through a critical examination of theory, practice, and possible future directions. It encourages you to avoid simplified prescriptions for effective leadership and encourages you to expand your thinking on alternative strategies as you look forward to your future role as potential leaders in organisations.

Assessment:
10-minute Presentation
2,100-word Written Submission

Brands

This module delves into branding, its significance in marketing and advertising, and the principles of brand management. It scrutinizes why certain brands endure over time and possess the ability to command premium prices for their offerings. It also delves into consumer psychology, with a focus on luxury branding.

Assessment:
3,000-word Report

Finance for Managers

This module aims to introduce and develop essential financial concepts and tools necessary for understanding and evaluating business performance from a primarily financial perspective.

It assumes minimal prior accounting knowledge and targets those who aren’t necessarily pursuing an Accounting and Finance degree.

Assessment:
3,000-word Coursework

The Professional Graduate

This module integrates practical elements to enhance career progression, emphasizing the significance of professionalism in the workplace for graduates. It promotes personal and professional development through activities such as career planning, professional placements, and projects.

Reflective practice is highlighted as a key tool for fostering continuous growth and the acquisition of relevant competencies.

Assessment:
3,000-word Assessment Portfolio

Economics for Business

This module aims to equip you with a foundational grasp of applied economics, crucial for informed decision-making as future leaders. Focusing on macroeconomics, it delves into economic history, assessing various schools of thought shaping today’s markets. Through abstract models and case studies, you will gain insights into business strategy and governmental economic policies, enhancing your ability to navigate the complex dynamics of the marketplace.

Assessment:
3,000-word Report

Research Methods: experimental Design and Analysis

The module aims to develop an understanding of experimental designs and associated methods of analysis related to Psychology, and to introduce you to research ethics. The introduced methods are variants of Analysis of Variance (ANOVA), a method that allow comparison of groups and/or conditions.

Assessment:
2,700-word Portfolio
Weekly Quizzes on subject content
3-hours Research Participation

Research Methods: Survey & Qualitative Designs and Analysis

The module aims to develop an understanding of survey and qualitative designs and associated methods of analysis related to Psychology.

Assessment:
2,750-word Portfolio
3-hours Research Participation

Research Project

The module offers you a chance to delve into a specific area of interest within various organisational contexts, fostering both professional and intellectual growth.

Under the guidance of a supervisor, you will undertake independent research, showcasing your ability for critical thinking and analysis. The chosen topic typically revolves around management issues in either public or private sectors, with a focus on generating findings applicable beyond specific cases.

There are optional routes – Short Work Placement, Consultancy Placement, and Entrepreneurship – each tailored to align with career goals and academic pursuits.

Assessment:
At the end of stage 2, you will submit a final version of your research project. This will look like the following, depending on the option chosen:

• Completed dissertation which is structured and presented according to the module guidelines (9,000 words)
• Completed consultancy report which is structured and presented according to the guidelines (9,000 words)
  If a Computing Systems Development option has been chosen, this can be structured as a 6,000-word report and 3,000-word equivalent presentation
• Completed portfolio which is structured and presented according to guidelines for live projects e.g. event management, marketing project (9,000 words)
• Entrepreneurship growth strategy and professional discussion around key findings on the viability of the business idea from the experience of starting up the business (6,000-word report and 3,000-word equivalent presentation

Strategic and International HRM

The module focuses on the integrative nature of Strategic Human Resource Management with business strategy, organisational culture and design and how it can be put into operation with a range of management tools and techniques.

The importance of the subject area is maintained through the identification of current HRM themes, developments and issues in both the national and international context for organisations and the practical application and consequences of such developments.

Assessment:
1,800-word report
1.15-hour Examination

Professional Practice

This module offers you a chance to gain 270 hours of experience in an organisation, building on your work in the Professional Development module. You will secure a placement and develop your Personal Development Planning for future career goals and better employability.

Typically paired with the Research Project, it allows you to focus on personal development within your work placement, enhancing skills for your chosen careers and gaining practical and research expertise in your field. You can choose from options like a Short Work Placement, a Consultancy Project (remote), or Entrepreneurship (requiring Entrepreneurship in semester one).

Assessment:
Assessment 1: 1,800-word Personal Portfolio
Assessment 2: 3,000-word Learning Logs
Assessment 3: 10 minute Personal Presentation

Entrepreneurship

Ever wondered what it’s like to run your own business and unsure of how you would go about it?  This level 6 module adopts a practical approach to investigating the small business sector and developing business ideas.

The module concentrates on the planning involved when setting-up a new business venture.  The main output of the module is the creation of an early-stage business plan that could be used to either set-up a new or develop an existing business.

Even if you decide that running your own business is not for you, going through the experience of developing and writing a business plan, will provide insight into both strategic and operational small business decision making; and increased employability skills that will prove valuable to a future employer.

Assessment:
3,000-word Business Plan + Financial Appendices

Ethics and Corporate Social Responsibility

This module introduces you to a range of ethical issues, concepts, theories and techniques that affect people and organisations that you can reflect on in relation to your own values and ethics.

From an organisational perspective, you will consider ethical frameworks and decision making, for example in relation to corporate social responsibility and the UN Sustainability Goals. At a personal level, you will be encouraged to consider and reflect on your own ethical and moral stance and the impact this has on your future choices.

Assessment:
3,000-word Portfolio

Strategic Management

The module encourages you to think critically and creatively about strategic management from the formation of strategy through to frontline implementation. It is aimed at those that may have little or no personal experience of strategic management.

Assessment:
10-minute presentation
2,000 word Assignment

Contemporary Issues in HRM

The module provides the opportunity to select, research and critically assess a range of contemporary HR issues in organisational life such as new ways of working, AI and job design, Employee Wellbeing and mental health, Equality, diversity and inclusivity in the workplace, Ethics and HR, HR Analytics and the Multi-generational work force. These change year on year depending on current hot topics and student interests.

The module explores the nature and implications of these issues and how the HR function contributes to effectively managing them.

Assessment:
Paper of 3,000 words on a topic of interest to the student.

Strategic Marketing Management in a Global Environment

The module looks at the role of marketing in strategy and how marketing contributes to organisational success. It will provide you with a detailed knowledge of theoretical and practical perspectives of marketing strategy in order to develop an appropriate strategic marketing plan.

You will use a range of different contemporary information sources and strategic marketing theory to make informed decisions and to develop your ability to think critically about marketing scenarios. We will examine the core strategic considerations when operating in a contemporary global environment.

Assessment:
1,500-word equivalent Poster
3,000- word Marketing Plan

Global Business Today

This module introduces you to current global issues relevant for organisations aiming to compete and thrive in a highly competitive global business landscape.

Weekly exploration of various global topics will utilise both quantitative and qualitative data from reliable sources commonly used by global decision-makers. This approach aims to give you a comprehensive grasp of the key responsibilities and challenges confronting diverse organisations, shedding light on the global dimensions of local and regional business issues.

Particularly appealing to those interested in understanding the intersection of world events and business, the module offers a diverse array of contemporary topics each week, emphasising their global ramifications and the diverse challenges faced by economies, countries, and organisational types.

Through analysis of organisation and country case studies, you will gain insights into business challenges, opportunities, and potential solutions.

Assessment:
20-minute conference presentation + 10-minute Q&A

Contemporary Issues in Marketing

This module aims to offer you the chance to delve into and evaluate various contemporary marketing issues. Examples include Artificial Intelligence, Virtual Reality, Transformational Marketing, Data-Driven Marketing, Influence, User-Generated Content, Visual Search, and Privacy Ethics on social media.

Enquiry-based learning methods will be employed to investigate these issues, emphasising how marketing teams can enhance organisational understanding, futureproofing, and innovation absorption. Additionally, the module will foster independent research and study skills to cultivate independent learning and critical thinking abilities.

Assessment:
3,000-word report

Psychology and Social Issues

The broad aim of the module is to provide a psychological and interdisciplinary focus on ten issues of current social concern, which can be organised into four broad themes:

• Diversity, power and conflict in society.
• Sustainability and society.
• Childhood.
• Health and illness.

Assessment:
3,000-word Essay

Psychology in Context: Cultural Psychology

The module adopts an interdisciplinary approach to Psychology, covering key areas such as Biological, Cognition, Development, Emotions, Health, Individual Differences, Morality and Justice, Motivation, Relationships, and the Self, all within the context of a multicultural world.

While primarily focusing on psychological theories and research, it also draws insights from Anthropology, Biology, Geography, History, Sociology, and Zoology.

Emphasising the neglect of cultural perspectives in mainstream Psychology, the module aims to integrate insights from diverse cultures to provide a comprehensive understanding. It poses overarching questions such as how universalist assumptions have influenced Psychology’s knowledge, how culture intersects with Psychology, the similarities, and differences in psychological findings across cultures, the evidence supporting these findings, and how such insights can enhance health and well-being.

Assessment:
3,000-word Essay